Kiehl’s – Ultra Facial Cream Medicated Hotline
Creative Direction, Art Direction
Kiehl’s launched a medicated cream for sensitive skin and needed to make it feel relatable, not clinical. We answered with The Kiehl’s Berner Hot Line, a creator-led, social-first idea that used humor and expertise to make efficacy accessible and position the brand as the go-to when skin is in crisis.
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